California dreamin’

This winter season has been one of the more challenging on record here in Nogales.  While customers and shoppers have enjoyed unprecedented quality and value pricing, the competition has been fierce.  That’s why we are grateful to our loyal customers and supply partners who have helped us stay strong this season with consistent orders!

We are also seeing the light at the end of the tunnel now as we look westward. This is the time of year when we begin planning our California deal in partnership with our Santa Maria growers.

This year we are especially excited to be working on significant acreage and volume expansion to make our mid-summer veg deal even more robust.  As you may know, our line-up starting July has included soft and hard squash, bells and chilis.

In all, this summer we  expect to offer more promotional opportunities and, weather cooperating, seamlessly deliver the quality your customer have come to expect year-round.

Check in with one of our sales pros today to learn more about our California plans, and follow this site for more news soon.

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